Mazda held the global unveiling of the all-new Mazda BT-50 compact pick-up truck at the 2010 Australian International Motor Show during a press conference on 15 October 2010. The all-new BT-50 was centre stage on the Mazda stand throughout the show.

The all-new Mazda BT-50 is presented as an ‘active lifestyle vehicle’ that overturns the conventional image of a compact pick-up truck with modern and refined styling. Developed from the ground up as a brand new type of vehicle, the all-new BT-50 is designed to suit a wide range of customers who lead active lifestyles, including families, workers and pleasure seekers. It is a global model that will also be sold in Europe.

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